1. Nomination
Anyone can nominate a refurbished equipment salesperson: buyers, consigners, colleagues, or the salespeople themselves. Nominations take about 2 minutes.
Nominate Now →B2B Salesperson of the Year | AI Sales Agent of the Year
Not every lab has a new-instrument budget. Startups, universities, small contract labs, and growing businesses need quality instrumentation they can afford. Refurbished equipment salespeople bridge that gap.
This is trust-intensive selling. The buyer is taking a calculated risk, and the salesperson's job is to eliminate every reason for doubt. The best in this space know their instruments inside out, stand behind transparent grading and warranty programs, and build reputations that generate referrals for years.
This is a cross-industry category. Nominees may sell refurbished equipment in any sector and may also be nominated in the product-type category that corresponds to the equipment they sell.
The Refurbished & Pre-Owned Equipment Salesperson of the Year award is part of National B2B Salesperson Day, January 16th. No award program anywhere recognizes excellence in secondary-market equipment sales. National B2B Salesperson Day, created by Salesperson Inc. in 2026, changes that because the salesperson who helps a startup lab get a certified pre-owned mass spectrometer at half the price of new is enabling science that would not happen otherwise.
Learn More About National B2B Salesperson Day →THE PROCESS
From nomination to recognition, a clear path to honoring sales excellence in refurbished & pre-owned equipment.
Anyone can nominate a refurbished equipment salesperson: buyers, consigners, colleagues, or the salespeople themselves. Nominations take about 2 minutes.
Nominate Now →Our team verifies the nominee sells refurbished, pre-owned, or reconditioned laboratory equipment, gathers context on their secondary-market achievements, and sends a profile questionnaire.
We select a Winner, 2nd Place Finalist, and 3rd Place Finalist in both tracks for Refurbished & Pre-Owned Equipment.
Winners and finalists announced January 16th, 2027. Every validated nominee receives an Honorable Mention.
RECOGNITION
The Salesperson of the Year Awards are about recognition, not trinkets. Winners in Refurbished & Pre-Owned Equipment receive meaningful recognition that elevates their professional profile.

A custom trophy recognizing your achievement in refurbished equipment sales. Proof that second-market selling is first-class work.

Featured in our annual awards article. Your sustainability story and buyer-trust approach, recognized nationally.

Distributed to 400+ media outlets. Pre-owned equipment is a growing market and your win makes news.

Dedicated profile shared with thousands of industry professionals.

Permanent profile on salesperson.com and LinkedIn feature.

Trophy presented live on January 16th, 2027.
Prepare
All submissions by 11:59 PM ET for Refurbished Equipment.
Nominate multiple people, one submission each.
Cite how you overcame buyer hesitation, built a grading/warranty program, or created value for budget-constrained customers.

Immediate confirmation.

We email the nominee. They can opt out.

Brief questionnaire to validate refurbished equipment sales role.

Announced January 16th.
TIMELINE
Nominations Open
Nominations Close
Validation Period
Winner Selection
Winners Announced
Certified pre-owned laboratory instruments, refurbished clinical analyzers, used analytical instruments, refurbishment services and certification programs, warranty programs for pre-owned equipment, trade-in and buyback programs, asset disposition and decommissioning, equipment leasing and rental of refurbished instruments, and brokerage of surplus lab equipment.








Refurbished & Pre-Owned Equipment
Nominees are evaluated across five dimensions with criteria specific to this industry:
Sales volume, margin performance, refurbishment program growth, trade-in development, or new account acquisition in the secondary market.
Trust-based relationships with budget-conscious buyers and equipment sellers/consigners. Evidence of repeat business and referrals.
Knowledge of equipment lifecycle, refurbishment standards, OEM vs. third-party parts, certification, and total cost of ownership analysis.
Using AI for equipment research, refurbished vs. new comparisons, asset valuation models, or automated inventory-to-buyer matching.
Building inspection standards, training on equipment evaluation, or developing marketing that overcomes buyer hesitation.
Describe how this salesperson built buyer trust, overcame hesitation, or created solutions for budget-constrained customers. How did AI tools enhance their work?
Refurbished & Pre-Owned Equipment
AI agent nominees are evaluated across six dimensions with criteria specific to this industry:
Can it help buyers understand condition, warranty, and specs of refurbished equipment vs. new?
Does it match requirements to available inventory and generate qualified leads?
Does it understand refurbishment grades, certification, common failure points, and total cost of ownership?
Can it route to inspection, financing, trade-in, or sales appropriately?
Does it communicate quality and transparency without overpromising?
Inventory matching? Condition transparency tools? Automated valuation?