Not theory, not think pieces. Specific moves you can put to work the same week, pulled from real B2B sales and marketing teams hitting their numbers.
The ones that actually move pipeline, and honest takes on the ones that waste it. No hype, no hard sell, no jargon you have to translate.
What is working right now in prospecting, positioning, pricing, and closing. From people doing the work, not the people talking about it.
The Playbook is for B2B salespeople who want to hit quota without grinding harder. For marketers who own pipeline and demand. And for the founders and revenue leaders who sign off on both and want to know what is actually working before they spend another dollar.
Whether you have been doing this for two years or twenty, the Playbook is written to be useful on a Tuesday, not just interesting on a Sunday.
I'm John Buie, founder of Salesperson.com. I have spent twenty years building B2B companies and co-authored the Amazon bestseller Imposters on the Zoom. I write the Playbook myself, every week. No ghostwriter, no content team, no recycled LinkedIn posts. Just what I am seeing work across real revenue teams, sent straight to you.
Once a week. No daily blasts, no random sales emails, no filler to pad a send.
Nothing. The Playbook is free.
The Playbook is built for B2B operators. Webmail signups are filtered out so the list stays focused and the content stays relevant. Use your work address and you're in.
Anytime, in one click, no hard feelings. The link is at the bottom of every email.
There isn't one. If the Playbook earns its spot in your inbox, you'll know inside two issues. If it doesn't, leave.
